Use Google alerts to be notified when a publication goes online about the alerts you create. When you create a Google Alert, you can receive email notifications any time Google finds new results on a topic that interests you. I utilize Google Alerts to listen to what is published about my brand and business. Monitoring your brand is important to understand what users are saying about you, your business or services.
Here is a quick demo on how to create a Google Alert!
Hover over the blue area and type in what you want to learn more about.
Example: your business name, your brand, topics of interest and more.
By clicking the gear icon, you can adjust the settings for different results. You can set up email notifications to be distributed daily, weekly or as it happens.
Need some more help? Use this video to understand how to create Google alerts to start receiving email digests!